Coaches
Head Coach: Mitch Adshead
Coach Mitch brings world-class experience and science-backed coaching to every athlete. A former Olympic Trials swimmer and Ironman World Championship finisher, he knows what it takes to perform at the highest level. Since graduating from TCU in 2015, he’s qualified and raced everything from USAT Nationals to the Ironman World Championships—and helped others get there too! With a degree in Exercise Physiology, a Master’s, a CSCS certification, an EMT license, and current enrollment in a BSN program, Coach Mitch blends elite racing experience with advanced sports science expertise to help athletes train smarter, race faster, and exceed their goals!
“Helping others achieve their goals is what drives me. There’s something incredibly powerful about guiding someone to a finish line they once thought was out of reach. That sense of purpose—that shared victory—is why I coach” — Coach Mitch
“I have been working with coach Mitch for a little over a year. In our time together he helped me shave off 36 minutes from my PR in an Ironman 70.3. As a result, this got me to the 2024 70.3 IM World Champs in Taupo New Zealand.
The amount knowledge I have gained from working with Coach Mitch has given me a much more of a holistic confidence in myself and my ability to achieve my goals both in and outside of triathlon. His complex knowledge of the sport and ability to communicate to various levels is unmatched and a huge factor in my success. Truly a top tier communicator.
As an athlete with Crohn’s disease, I also greatly appreciate Mitch’s medical background and could not have gotten through this year without it. We worked together to find the balance of doing what is best for my body and still racing at my best levels yet. I look forward to working many more years with Mitch and seeing what else we will do together in my future of triathlon.” — Lindsey Ellenwood
Ironman and 70.3 World Championships Participant
“Working with Coach Mitch has completely transformed my triathlon journey. Coach Mitch’s structured training plans, personalized approach, and unwavering support have helped me achieve goals I never thought possible—I have quite literally set personal bests in every discipline, in every distance, and at every race distance. As a world-class athlete himself, Mitch not only understands the physical demands of the sport but also provides the motivation and mental strategies needed to stay focused and confident. I’m stronger, faster, and more resilient thanks to Mitch.
PR’s aside, the quality I appreciate most about Mitch is his authenticity and the fact that he genuinely cares about you as a person first. This approach helps promote a family-like, team-focused atmosphere among all of his athletes. You aren’t just another number on a screen when you work with Mitch. I couldn’t recommend Coach Mitch more highly to anyone looking to take their training to the next level.” — David Carter
Multiple Ironman and 70.3 Finisher
“In an era of triathlon where there is an abundance of technological advancements promising to make triathletes faster in exchange for more money-wind tunnel designed wheels, fairings, triathlon suits, calf sleeves, lactate strips, etc, there is an unavoidable fact standing in the way—racing to peak performance in a triathlon is incredibly difficult. Without any of the foundational things in place, the race will not go well even with well-designed aero gadgets.
This is where coach Mitch comes in. He puts you into a position that gives you the best chance for success by focusing on the large fundamentals—from organizing a plan that fits within your individual life balance to developing mental tools that can be used when the race is taking it's toll. Coach Mitch is there to develop a well-structured plan designed for you to reach your goals. His communication with athletes is second to none, with high levels of investment in each athlete and their goals.” — Will Coleman
Multiple 70.3 Ironman World Championships Participant
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